In their words
"My events doubled in size. They're now constantly sold out."
Vanessa · Used the Fill The Room Formula
"I didn't know what I didn't know. The guide showed me the blind spots and exactly what I needed to fix them. I literally need to go find new venues to keep up with the growth."
Where this came from
After a $1,298 ad campaign returned three fake leads, Trystan picked up the phone and called every person in a shoebox full of business cards. 250 calls. Three days. One question.
Forty-seven people described the exact same event. So that event got built. Messed Up Mondays grew to 50+ monthly attendees and 16 new clients in four months — without running another ad. This guide is that system, written down.
What's inside
The sequence is the system. Each phase produces what the next phase requires. Skip one and the next collapses. Follow them and the room fills itself.
What people are saying
The most valuable part was the clarity around the event. Going through those questions and figuring out our vision was really impactful. That, paired with calling our network, is what made everything click.
Having the structure and someone to guide us through it was invaluable. Even just knowing to book the venue before the speaker — things like that — that's the kind of expertise you can't get anywhere else.
I walked off the stage and thought: there's a system and it worked and we just followed it. That's the first time I followed somebody else's system and I was like, wow, we really did that.
After the first event I secured one client, Selena had another client with houses already being shown, and Chantel had two more follow-up meetings booked. One event. Zero pitch.
My vision is actually starting to come to life. And just from going through this process, the people I've started to be around are higher value. They know what they're doing. Those are the people you attract.
The room becomes your reputation. People hear your name before you walk in.
Is this for you?
Get the guide
Every framework, script, and checklist to get a room full of the right people — month after month, without spending a dollar on ads.
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